The Beautiful Pursuit, a series by Floret Flower Farm
This Thursday a new series about flower farming, The Beautiful Pursuit, is released by Floret Flower Farm and what a compliment it is to be included as one of the growers interviewed for the project.
The idea behind the series was to go beyond the way flower farming is often portrayed on social media and show what it really takes to bring local flowers to market. If you watch it, you will see some interview clips with me, as well as some videos from Common Farm (let’s see if you can spot us when the full length films are released!), alongside other flower farmers from around the world.
The Beautiful Pursuit is a three-part series which will share a look at flower farming from the point of view of those who do it. It includes more than thirty conversations with farmers from around the world and explores the challenges and triumphs of what almost nobody does just because it’s a safe way to make a living.
When you buy flowers from a local flower farm, such as Common Farm Flowers, you’re not only spending on beautiful blooms—you’re supporting a way of life that requires dedication, resilience, and an unwavering commitment to sustainability.
More to come on Thursday, but for now please enjoy finding out more about the series by
watching this truly wonderful 'about' clip from the team at Floret Flower Farm.
